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Accenture adds creative marketing expertise via Wire Stone acquisition

The Content Council on August 11, 2017 - 9:27 am in Brands

Professional services brand Accenture is doubling down on connected customer experiences with its takeover of marketing agency Wire Stone which specializes in marrying technology with creativity in the consumer and digital marketing sphere.

At root the acquisition will serve to bolster Accenture Interactive’s existing prowess in delivering data-driven creative work in addition to creating end-to-end consumer experiences.

Read More at Thedrum

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