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AI Is Evolving Nonprofit Digital Marketing Strategies

The Content Council on May 11, 2018 - 9:04 am in Digital

From health care and education to consumer goods and agriculture, advanced computing is enabling organizations and practitioners to be more efficient and effective by leveraging data-first, algorithmic-based practices. In fact, according to the 2017 Trends In Personalization study, 96% of respondents believe personalization helps build customer relationships, while only 45% agreed that marketers are actually getting personalization right.

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