Artificial intelligence in content marketing: Three key areas of focus
One of the most interesting qualities about AI technology is that the benefits are virtually limitless. Nearly every industry stands to gain in some way from the power of machines, and this technology is just as relevant to content marketers as it is to the most complex tech companies.
However, it seems that the integration of AI and marketing is only beginning to grow. Today, nearly 40% of marketing departments report that they are adopting AI into their strategies, and the majority do believe that the technology could make positive improvements to their tactics.