Content Magazine: Does Your Business Innovate, Or Is It An Innovative Company?
Named as one of the top 50 women in marketing by Search Engine Journal and one of the top 10 influencers in content marketing by Onalytica, Carla Johnson regularly challenges conventional thinking. The world-renowned storyteller, speaker and author has spent the last two decades working with Fortune 500 brands helping them to leverage the art of storytelling to inspire action. Here Johnson talked to Content Magazine about what it means to be truly innovative and why brands need to adopt the mindset of perpetual innovation.
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