Five Technologies That Could Change Digital Marketing Forever
If you are a professional marketer, you understand that throwing all of your resources at a new, trendy social network as soon as it comes on the market is a bad investment. Imagine being the marketing team that took a real shot at Yik Yak as it became the biggest craze on college campuses a couple years ago, only to see it completely defunct now.
But technologies that serve a real need, yet are slower moving, do deserve attention — from the ones that are creeping into our daily lives now to the ones that foreshadow entirely new industry paradigms in the next 10 years.
Here are five categories of technology that are poised to change digital marketing forever.