LinkedIn is Rolling Out Snapchat-Style Geofilters for Events and Conferences
LinkedIn, yes LinkedIn, is the latest company to borrow a feature straight out of Snapchat's playbook.
The company introduced a new video feature Tuesday that allows event attendees to add Snapchat-style filters to videos they create within the LinkedIn app.
The location-based filters are part of the service's new in-app video creation feature, which allows LinkedIn users to record and share videos directly from the app. The filters are making their debut at the Grace Hopper Celebration conference this week, but the company says it plans to make them available to more events in the future.