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Social Media Engagement

The Content Council on February 1, 2016 - 10:03 am in Brands, Digital

Marketers are increasingly eyeing Tinder, the dating and hookup app, as a potential advertising platform. With 50 million users and 1 billion-plus swipes, the numbers are attractive, particularly to reach Millennials. And as Brian Norgard, VP of Advertising at Tinder, put it, “If you think about the way Tinder works, with ‘like’ and ‘pass’, we have a really amazing signal for advertisers.”

Read More at marketoonist.com

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