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Survey Finds Marketers Know All the Important Tech Trends But Aren’t Prepared for Any of Them

The Content Council on September 12, 2017 - 7:49 am in Digital, Research

“Everything that rises must converge,” the great American novelist Flannery O’Connor observed a half-century ago.

We’re clearly seeing the convergence of at least four trends, two old and two new, and according to newly released findings, marketers may not be prepared for what may prove to shake their world. In fact, a survey of marketing professionals conducted on behalf of BrightEdge, an SEO and content marketing firm, found substantial confusion at what may be a critical moment in the rapidly pacing cycle of digital consumption.

Read More at Entrepreneur

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