Three Principles Everyone In Marketing Needs For Success
Ive been in digital marketing since the early 2000s, and a lot has changed since then. Social media platforms have come and gone, hashtags are here to stay and strategies that worked a few years ago — or even last month — probably arent effective today. Its easy to get swept up in the latest trends and let whatevers trending this quarter dominate your marketing strategy. But if you obsess over the shiny, new things (in this case, the latest platforms and tools), you lose sight of the big picture. You become a one-trick magician rather than a student of magic who’s always learning new ways to engage an audience.